Support Insights

Measuring Customer Retention: Why It Matters and How to Do It Right?

In the challenging business ecosystem of today, the significance of retaining customers cannot be ov...

Svitlana Biloshkura, Former Writer

Gaining Your Brand’s Fans: Why Customer Retention Is Important

Acquiring new customers is something most businesses focus on. At the same time, retaining existing ...

Anastasiia Nesterova, Former Writer

Top CRM Systems of 2023: How to Choose the Best One?

Customer support has become one of the most crucial contributors to ensuring customer satisfaction a...

Oleksandr Khoroshchak, Former Integration Specialist

Customer Experience Optimization: How to Get It Right in 2026

If churn keeps creeping up and nobody on your team can say where customers get annoyed, this guide i...

Anastasiia Svyrydenko, Senior Content Writer

Will ChatGPT Make Customer Support More Human?

ChatGPT is the talk of the town. This newest OpenAI technology has made a lot of noise across numero...

Anna Shevtsova, Former Writer

The CEO and Managing Partner of SupportYourApp Included in Inc.’s 200 List

Daria Leshchenko, the CEO and Managing Partner at SupportYourApp has been included into the Inc. 200...

Anna Shevtsova, Former Writer

Omnichannel Customer Engagement Strategy: Benefits and How to Build It

Your customers ask a question in chat, then pick up the phone when the reply takes too long. If the ...

Anastasiia Svyrydenko, Senior Content Writer

Customer Experience in Banking: How to Improve It in 2026

If you run support or CX at a bank or fintech, you've probably seen that unhappy customers don't lea...

Vladyslava Bukhanova, Junior Content Writer

Customer Experience Strategy: A Practical Guide to Building One That Works

A customer experience strategy is your plan for how customers should feel at every touchpoint, plus ...

Anastasiia Svyrydenko, Senior Content Writer