Support Insights

Customer Engagement Strategies That Turn Buyers Into Loyal Advocates

If customers buy once and drift away, the product usually isn't the problem. Engagement is. This gui...

Anastasiia Svyrydenko, Senior Content Writer

Good to Great: Who Are the Best Supporters for Fintech?

For our new story about the best supporters and how to find them, we focused on customer support for...

Anastasiia Nesterova, Former Writer

What Is Customer Churn? A Practical Guide to Keeping Customers

Customer churn is the share of customers who cancel or stop buying from a business within a set peri...

Anastasiia Svyrydenko, Senior Content Writer

Everything You Need to Know About Conversational AI in Customer Support

AI has long become an irreplaceable helper for customer support and service teams. Support professio...

Anna Shevtsova, Former Writer

Customer Engagement Metrics: 12 KPIs Worth Tracking in 2026

Every support leader wants to know whether customers will stick around. Customer engagement metrics ...

Vladyslava Bukhanova, Junior Content Writer

Top 4 Challenges of Introducing AI Into Support Teams

World-wide spending on AI-centric systems will pass $300 billion by 2023. Even despite popularity an...

Daria Leshchenko, CEO and Managing Partner

SupportYourApp Is Recognized by GoodFirms as the Best Company to Work With

The text is a courtesy of GoodFirms Customer expectations have evolved more than ever before, with c...

Anna Shevtsova, Former Writer

My Journey With SupportYourApp: From a Supporter to a Talent Searcher

This story draws on an interview with Maria, a Hiring Specialist at SupportYourApp, from May 18, 202...

Vladyslava Bukhanova, Junior Content Writer

What Is a Good Customer Retention Rate? Benchmarks and Ways to Improve It

What is a good customer retention rate? It's one that beats your industry benchmark and keeps climbi...

Anastasiia Svyrydenko, Senior Content Writer