Support Insights
Raise the bar for your support with lessons, tips, and tactics forged from our 16 years of excellence.
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How to Align Customer Service Metrics With Real Customer Experience
“When the data and the anecdotes disagree, the anecdotes are usually right.” - Jeff Bezos As a Senio...
8 min read
Daniel Kravchenko, Key Clients Director
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How Much Does Customer Service Impact the Customer Experience?
As many as 73% of consumers say customer service is a critical factor in their loyalty to a brand. Y...
Customer Journey8 min read
Maryna Stavnycha, Former Chief Marketing Officer
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C2 English + Academic Writing: Our Digital Product Support for a Psychology Organization
“We value how quickly SupportYourApp has trained the consultants to meet our standards, so that they...
2 min read
Bogdan Pecanac, Service Delivery Manager
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SupportYourApp at 15: Stories, Lessons, and Surprises From Our CEO
The story of SupportYourApp started in October 2010 — back when Instagram didn’t exist yet, TikTok w...
7 min read
Anastasiia Svyrydenko, Senior Content Writer
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How These 5 eCommerce Companies Are Handling Black Friday Customer Support
A staggering 71% of customers expect a response within only five minutes on Black Friday. With...
9 min read
Olha Humeniuk-Solodka, Security Compliance Specialist
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Best SaaS Customer Support Companies in 2026
An estimated 43% of companies now outsource their customer service. While in-house teams remain an o...
9 min read
Ilya Patricha, Former Senior Service Delivery Manager
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95% Faster Replies and Happier Customers: Inside Softorino’s Voice AI Story
“When we first tested Voice AI customer support from SupportYourApp, our honest reaction was ‘wow’ —...
3 min read
Eugene Gordienko, Chief Technical Officer
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HubSpot CRM Pros and Cons: A Complete Guide for Businesses
Did you know that, as of 2025, over 91% of businesses with 10 or more employees use customer relatio...
Software Review8 min read
Viktoriia Cherednyk, Chief Marketing Officer
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My Career Journey: Kseniia Savchenko, Chief People Officer
Introduction Q: Kseniya, can you give us a peek behind the scenes of what do you do as Chief People ...
6 min read
Anastasiia Svyrydenko, Senior Content Writer
Customer Support Trends 2026: Are You Ready?
Benchmark your customer support against key 2026 trends.