Support Insights
Raise the bar for your support with lessons, tips, and tactics forged from our 16 years of excellence.
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What Is Good Customer Service, and Why Should Companies Improve Theirs?
What is good customer service, and why should companies care? This article deals with this question ...
Customer Satisfaction12 min read
Anna Shevtsova, Former Writer
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Customer Experience vs Customer Service: Understanding Key Distinctions
In today's customer-centric business world, businesses are striving to go beyond simply satisfying c...
Industry Expertise5 min read
Svitlana Biloshkura, Former Writer
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My Career Journey: Support as a Lifestyle
Another success story is here! Our Service Delivery Manager, Vincent, shares stories about his exper...
Career blog5 min read
Anastasiia Nesterova, Former Writer
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B2B Customer Experience Management Tweaks to Improve the User Experience
47% of B2B customers stated that the delivery or fulfillment of their orders was the biggest challen...
Industry Expertise11 min read
Anna Shevtsova, Former Writer
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Your Guide on Customer Journey Mapping for B2B
A customer journey map for the B2B segment is one of the most useful tools for customer experience i...
Customer Journey7 min read
Anastasiia Nesterova, Former Writer
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How to Reduce Customer Churn: The Commonsense Approach
Why should companies learn how to reduce customer churn? The short answer is that convincing a new c...
Customer Satisfaction10 min read
Anna Shevtsova, Former Writer
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Driving Customer Engagement: Key Tactics for Success
Engagement is the currency of loyalty — Neeracha Taychakhoonavudh, Head of Global Customer Experienc...
Customer Satisfaction8 min read
Svitlana Biloshkura, Former Writer
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Good to Great: Who Are the Best Supporters for Fintech?
For our new story about the best supporters and how to find them, we focused on customer support for...
Career blog4 min read
Anastasiia Nesterova, Former Writer
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Tackling Customer Churn: Strategies for Success
When customers complain, business owners and managers ought to get excited about it. A complaining c...
Customer Satisfaction5 min read
Svitlana Biloshkura, Former Writer
Customer Support Trends 2026: Are You Ready?
Benchmark your customer support against key 2026 trends.