Support Insights
Raise the bar for your support with lessons, tips, and tactics forged from our 16 years of excellence.
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Learning From Mistakes: 6 Examples of Bad Customer Service and How to Avoid Them
Poor customer service costs businesses about $62 million a year. This number may be frightening, but...
Customer Satisfaction6 min read
Anastasiia Nesterova, Former Writer
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Why Do Businesses Need to Go Phygital?
Market experts say the retail industry and consumer behavior will never return to pre-pandemic level...
Industry Expertise4 min read
Anna Shevtsova, Former Writer
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What Is Good Customer Service, and Why Should Companies Improve Theirs?
What is good customer service, and why should companies care? This article deals with this question ...
Customer Satisfaction12 min read
Anna Shevtsova, Former Writer
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Customer Experience vs Customer Service: Understanding Key Distinctions
In today's customer-centric business world, businesses are striving to go beyond simply satisfying c...
Industry Expertise5 min read
Svitlana Biloshkura, Former Writer
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My Career Journey: Support as a Lifestyle
I've been supporting customers and clients for a majority of my career and have gained a great skill...
Career blog5 min read
Anastasiia Nesterova, Former Writer
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B2B Customer Experience Management Tweaks to Improve the User Experience
47% of B2B customers stated that the delivery or fulfillment of their orders was the biggest challen...
Industry Expertise11 min read
Anna Shevtsova, Former Writer
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Your Guide on Customer Journey Mapping for B2B
A customer journey map for the B2B segment is one of the most useful tools for customer experience i...
Customer Journey7 min read
Anastasiia Nesterova, Former Writer
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How to Reduce Customer Churn: The Commonsense Approach
Why should companies learn how to reduce customer churn? The short answer is that convincing a new c...
Customer Satisfaction10 min read
Anna Shevtsova, Former Writer
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Driving Customer Engagement: Key Tactics for Success
This simple yet powerful concept highlights the profound impact that customer engagement has on fost...
Customer Satisfaction8 min read
Svitlana Biloshkura, Former Writer
Customer Support Trends 2026: Are You Ready?
Benchmark your customer support against key 2026 trends.