Anna Shevtsova
105 articles by:

Anna Shevtsova

Anna started out in financial markets, diving into daily research on bonds and stocks. A passionate reader with a love for historical literature and international cuisine, she’s now all about mastering customer communication. She writes in-depth about customer support, backed by extensive research, and has become an expert on the topic.

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SUPerhero Story — Tamara

SUPerhero Story — Tamara

Today, we want to share a story of another SupportYourApper who faced the horror of...

By Anna Shevtsova

Updated: 07/12/24

4 min read

SUPerhero Story — Daryna

SUPerhero Story — Daryna

Today we are learning the story of Daryna — another amazing SUPer who had to...

By Anna Shevtsova

Updated: 09/29/25

4 min read

SUPerhero Story — Elmira

SUPerhero Story — Elmira

Today, we are telling a story of Elmira — a brave SupportYourApper who fled from...

By Anna Shevtsova

Updated: 07/12/24

3 min read

SUPerhero Story — Anna

SUPerhero Story — Anna

To keep on spreading the truth about the war that russia brought to our free...

By Anna Shevtsova

Updated: 07/12/24

3 min read

SUPerhero Story — Yaroslava

SUPerhero Story — Yaroslava

Today, we start our series of interviews with our team members and the way an...

By Anna Shevtsova

Updated: 08/29/25

4 min read

Mistakes of Customer Service Automation

Mistakes of Customer Service Automation

Increased expectations put a great burden on support teams and can prompt a decrease in...

By Anna Shevtsova

Updated: 10/15/25

4 min read

The How-To’s of Creating a Knowledge Base

The How-To’s of Creating a Knowledge Base

Proactive approach to customer service can decrease the number of incoming calls by 20-30%, lowering...

By Anna Shevtsova

Updated: 11/25/21

4 min read

Support for Delivery Companies

Support for Delivery Companies

From 2015 to 2020, the food delivery market in the US grew by more than...

By Anna Shevtsova

Updated: 08/29/25

4 min read

Customer Support vs. Customer Success

Customer Support vs. Customer Success

Having talked about Customer Success fairly recently, we decided to dive even deeper into the...

By Anna Shevtsova

Updated: 08/06/25

4 min read